Taste of Syracuse Recap- Upstate Honda Dealers
The Taste of Syracuse 2022 was a huge hit! Festival goers were ready to enjoy the tastes, smells and sounds of the Taste! We estimate that over 200,000 people came out to enjoy the two-day festival.
The Upstate Honda Dealers were featured in radio ads, within the Taste of Syracuse Guide, on the event website, and had various signage around the festival site.
We ran over 2,200 radio spots promoting the event! Samples of the spots are below:
Upstate Honda Dealers were featured within the Taste of Syracuse digital guide:
Ad in Digital Guide
Upstate Honda ad within digital guide
Upstate Honda Dealers were showcased on the event website as the Official Vehicle sponsor:
Logo on website
Upstate Honda Dealers showcased on event website
The digital/event targeting campaign is currently running and a full report will be provided at the end of the campaign (devises were captured at the event and will be re-targeted for 30 days). Samples of ads below:
Various signage was displayed around the event showcasing the Upstate Honda Dealers as the Official Vehicle Sponsor of the Taste of Syracuse. Upstate Honda Dealers also received category exclusivity so that no other automotive company could display on the event site.
Event signage
Large 8’ banner positioned within the main stage parking lot
Event signage
Additional Upstate Honda Dealers Signage was placed around the festival site for optimal brand awareness
Social Post
Thank you post- Upstate Honda Logo included in social “Thank you” post!